Intel has partnered with 13 of the top media companies in the world to bring Viiv to life .ESPN .Movielink ,T-Mobile ,TiVo ,Yahoo !, AOL ,Napster ,Virgin Records ,Gametap, Adobe ,Google ,DirectTV ,and Pinnacle all realized the Intel Viiv vision and wanted to become a part of it ,By using an Intel Viiv based PC you will be able to gain access to content not otherwise available .Partners will be streaming music ,video ,movies , and other bonus content which can be delivered right into your living room and onto your TV or PC.

In addition to the additional content available through Viiv enabled machines ,Intel Viiv technology adds to your user experience by offering to simplify your life .The setup procedure have been simplified to the point that the user can easily accomplish it through the use of the Microsoft Windows Media Center Edition remote control .Device setup os accomplished by the use of 4 digit pin numbers .By using UPnp,an Intel Viiv Media Server can catalog all media content across the network ,not just that which resides on the host machine itself. More content is also available to you through the 20 different formats that Intel Viiv can transcode .IVT content has undergone verification and platform compatibility testing to insure the best possible user experience .Intel Viiv machines also enjoy the benefit of instant On/Off so your Media Center behaves more like a TV and less like a PC.