Phison Introduces PASCARI Brand and Launches X200 SSD for Enterprise Market

PASCARI brings Boot, SATA, Data Center, and high-performance X-Series to channel expanding Phison’s market share

Phison Pascari X200 News Release Banner

SAN JOSE, Calif. – May 15, 2024 Phison Electronics (8299TT), leader in NAND controllers and NAND storage solutions, today announced the launch of its new Pascari brand, a comprehensive lineup of SSDs tailored for Enterprise and Data Center applications. This strategic move is a response to the exponential growth of AI technologies and the increasing demands for high-performance storage solutions capable of managing extensive data sets and intensive workloads.

The new Pascari brand was unveiled alongside the introduction of the X200 Series SSDs, Phison’s inaugural PCIe Gen5 Enterprise SSDs, designed for applications requiring peak performance, maximum storage capacity and advanced firmware options.

“Introducing the Pascari brand marks a milestone for Phison as we continue to innovate and lead in NAND Flash technology,” said K.S. Pua, CEO of Phison. “Our commitment extends beyond products; with Pascari and our IMAGIN+ design services, we are enabling organizations to custom-build flash storage architectures that precisely fit their performance demands, ensuring accelerated business growth and enhanced value creation.”

Expanding Market Reach and Product Portfolio

The Pascari brand launch also broadens the availability of Phison Enterprise SSDs across industrial, commercial, and retail distribution channels. The comprehensive Pascari SSD portfolio includes:

  • Performance X-Series: U.2 and, E3.S PCIe Dual-Port SSDs with capacities up to 30.72TB, combining top-tier performance and energy efficiency.
  • AI-Series: The AI SSDs featured in the world’s first flash-based AI training solution, aiDAPTIV+, offer single-level cell to expand GPU memory, enabling LLM training on a single workstation.
  • Data Center DC-Series: Compact M.2 2280/22110 and E1.S SSDs, ideal for consistent performance and high reliability in data-intensive environments.
  • SATA S-Series: High-capacity 2.5” SATA drives, available up to 15.36TB with host power loss protection capacitors.
  • Boot Drive B-Series: Balanced U.2 and E1.S SSDs for optimal capacity, performance, power efficiency and value in Data Centers.

“Phison’s introduction of Pascari underscores the company’s commitment to fostering rapid advancements in enterprise innovation,” said Jeff Janukowicz, SSD Research Vice President at IDC. “By establishing an enterprise brand for Phison Enterprise SSDs, it enhances customer value by offering storage technologies designed for swift deployment in next-generation data centers, tailored to maximize efficiency. The launch of X200 showcases Phison’s expertise in delivering products that align with the evolving dynamic needs of the market.”

Phison’s X200 SSD: Setting New Industry Standards

Phison’s enterprise-class PCIe Gen5 solution features the unique CoXProcessor CPU architecture. This SSD series is particularly suited for high-performance computing (HPC), AI, hyperscale, and data center applications that demand the highest data throughput.

Key X200 SSD features include:

  • PCIe Gen5x4 Dual/Single Port
  • Form factors: U.2 and E3.S
  • Reliability: 1 and 3 DWPD options
  • Capacities: 1.6TB to 30.72TB
  • Sequential Read 14.8GB/s
  • Sequential Write 8.7GB/s
  • Random Read 3000K IOPS
  • Random Write 900K IOPS
  • Enhanced security and data protection features: Power Loss Protection, TCG OPAL, FIPS 140-3 certifiable

Partnerships and Market Expansion

As a Phison Authorized Distributor, ASI will carry the Pascari brand making the product line available to resellers, VARs and SI’s throughout North America.

“ASI is thrilled about Phison’s brand new Pascari launch, and we look forward to joining forces to carry their new Pascari SSD products,” said Kent Tibbils, VP of Marketing ASI. “Our alliance will drive increased availability of Phison’s innovative products and broaden our market presence. Together, we look forward to creating a powerful impact that will meet our customers’ demands.”

To know more about Phison, please visit Phison Enterprise Website or Phison Q&A for details. More resources are available on our blog.

PHISON Spokesperson
Antonio Yu
TEL: +886-37-586-896 #10019
Mobile: +886-979-105-026
Email: antonioyu@phison.com

PHISON Deputy Spokesperson
Kuo-Ting Lu
TEL: +886-37-586-896 #26022
Mobile: +886-979-075-330
Email: kuoting_lu@phison.com

Phison media inquiries:
Media@phisonenterprise.com

Phison product inquiries:
sales@phisonenterprise.com

[Forward-looking Statements]

Information included in this press release that are not historical in nature are “forward-looking statements”. Phison cautions readers that forward-looking statements are based on Phison’s reasonable knowledge and current expectations and are subject to various risks and uncertainties. Actual results may differ materially from those contained in such forward-looking statements for a variety of reasons including without limitation, risks associated with demand and supply change, manufacturing and supply capacity, design-win, time to market, market competition, industrial cyclicality, customer’s financial condition, exchange rate fluctuation, legal actions, amendments of the laws and regulations, global economy change, natural disasters, and other unexpected events which may disrupt Phison’s business and operations. Accordingly, readers should not place reliance on any forward-looking statements. Except as required by law, Phison undertakes no obligation to update any forward-looking statement, whether because of new information, future events, or otherwise.

About ASI
Fremont, California based ASI has been a leader in the distribution of IT products for over 35 years. Founded in 1987, the company has rapidly grown to become the partner of choice for over 10,000 VARs throughout North America. ASI offers an extensive line of products, components and services, and also provides system integration and value add contract assembly. Experienced technical support team, knowledgeable sales, dynamic marketing, and innovative management have helped the company achieve an impressive $1.5 billion in sales. ASI headquarters are located at 48289 Fremont Blvd. Fremont CA 94538.

Press Contact
Kent Tibbils
VP of Marketing
ASI Corp.
Kent.tibbils@asipartner.com
510-226-8000 ext 134