The Digital Signage market represents a significant opportunity for many VARs. With a Compounded Annual Growth Rate of 10% and sales revenue being dominated by hardware, the Digital Signage Market in the US grew to over $4.5 Billion and is expected to exceed $6.9 Billion by 2025.
The opportunity for VARs rests in their core competencies of hardware integration, networking connectivity, managed services, technical maintenance, service and support. With the continued evolution of the digital signage market, these skill sets are increasingly important to building a successful business model. In addition, VARs can leverage established partnerships with clients in markets such as health care, education, hospitality, retail, restaurants and more who can benefit from digital signage solutions. With trusted relationships and key expertise, VARs are well positioned to be able to introduce, implement, and support a wide range of digital signage applications.
At the foundation of the overall solution is the hardware. Small form factor NUC class products are ideal as a digital signage platform, featuring stellar performance housed in a 4-inch square form factor, which can be easily VESA mounted to a display or wall. NUC style systems from ASUS, ASRock, and MSI feature crucial functionality to support the most demanding digital signage solutions, such as remote manageability, encryption, multiple displays, and 4K resolution.
ASUS, ASRock, and MSI offer a full range on NUC products that can be utilized in digital signage applications as media players for small and medium size businesses. For more commercial and customizable applications, ASUS and ASRock offer the Ruggedized small form factor industrial systems and components that can be custom configured to be installed in more demanding environments or can be integrated in kiosks or other similar solutions.